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Decode
We study your brand.
Top ads, product pages, voice. One brand read, one shot library.
Next Gen Videos · by Boring Commerce · ₹900 Cr+ through our accounts
Premium AI videofor D2C brands.
Built by the team that's run ₹900 Cr+ through Meta and Google. Deep expertise in appareljewelleryhome decor. Monthly system, not a one-off shoot.
Get a quote
Custom quote in your category. Under 12 hours.
4 quick questions. We'll WhatsApp a custom quote and sample work in your exact category. No call required up front.
Step 1 of 4
Recent work
The work,
not the pitch.
Apparel, jewellery, home — last quarter.
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₹900 Cr+ teaches you things
The numbers
we stand behind.
First 40 reels. Measured on client accounts.
0.0×
Avg. ROAS lift
vs. your current top creative, 14 days post-launch
0%
Lower CPP
Average CPP drop in the first 30 days
0.0×
CTR multiplier
Cold-audience CTR vs. static baseline
0×
Output speed
Reels shipped vs. a traditional studio
40 reels · 14 brands · ₹3.2 Cr tracked spend. Case studies on the call. Real range: 1.5×–4× ROAS, 20–55% CPP drop, 1.8×–3.6× CTR. Numbers above are 90-day medians. Outliers in both directions — the call shows you the full distribution for your category.
Brands we've worked with
500+ · and counting
Featured · one brand, full picture
Six weeks in.
Here's what shifted.
K
Krishna Jewellers
Fine jewellery · Hyderabad
5×
Growth
in the first 3 months of the engagement
+50%
AOV
blended across the catalog
+200%
Revenue
year-over-year, tracked through our accounts
The problem
Six-week shoot cycles were killing drop cadence. Static product imagery couldn't keep up with the festive calendar. CAC kept climbing as creative went stale week-over-week.
What we did
House style locked in week one. Monthly reel cadence — hero cuts plus variant edits. Same look across paid, organic, and PDP. Performance team and creative team in one Slack room.
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Five-X growth in three months. Fifty percent higher AOV. Two-hundred-percent revenue lift year-on-year. The full case study is on the call.
Why founders switch
The only comparison
that matters.
Honest apples-to-apples against every other option you've priced out.
| Agency | Freelancer | In-house team | Us | |
|---|---|---|---|---|
| Turnaround | 6–8 weeks | 2–4 weeks | 1–2 weeks | 7 days |
| Cost per reel | ₹40–60k | ₹15–25k | ₹80k/mo burn | ₹7.5–8.5k |
| Monthly volume | 2–4 | 3–5 | 4–6 | 5–30 |
| Brand consistency | Sometimes | Rarely | Yes | Locked |
| Performance-marketer input | No | No | No | Yes |
| Refresh guarantee | None | None | n/a | Free refresh |
How we work
Three pillars.
One clean handoff.
Decode. Direct. Ship. Every reel goes through the same three.
02
Direct
We set the look and story.
One house style. Per-reel hook, turn, payoff. You approve before we ship.
03
Ship
We produce and deliver.
Frame-reviewed, beat-matched. 9:16, 1:1, 16:9 on your Drive.
The Boring Commerce brand team
Who's behind this
The team you're
actually buying.
The Boring Commerce brand team — creative directors, media buyers, and designers. 500+ brands. ₹900 Cr+ through Meta, Google and Pinterest since 2018. This is the engine we run for our own brands, opened up for yours.
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Brands served
₹0 Cr+
Ad spend managed
0 yrs
Running paid media
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Platform partnerships
A quick read
Who this is for.
For you if
- You're a D2C brand spending ₹2L+/mo on paid media.
- Any category — deepest edge in apparel, jewellery, home, happy to take the rest.
- Static ads hit a ceiling. Video is eating your CAC.
- You need volume: 5–30 reels/month, not once-a-quarter.
- You want premium. You'd notice if a cut was sloppy.
Not for you if
- You spend under ₹2L/mo on ads — the ROI won't stack up.
- You want AI-slop for cheap. That's a different shop.
- You want to hire us as an in-house team. We're a service.
- You need the work yesterday. Proper onboarding takes a week.
Packages
Pick a pack.
Pay now. Brief next.
Direct checkout via Shopify. After payment you'll get a brief form per video — fill it, we ship in 7 working days.
Single Video
₹10,000
₹10,000 / video
One hero video in 9:16, 1:1 and 16:9. Best for testing the format.
- 1 hero video
- All 3 aspect ratios
- 7-day delivery
Most picked
Pack of 3
₹25,000
₹8,333 / video
Three videos. Enough to A/B/C test angles in one ad set.
- 3 hero videos
- All 3 aspect ratios each
- Free refresh on the bottom one
Best value
Pack of 10
₹50,000
₹5,000 / video
Ten videos. Built for brands running weekly creative tests.
- 10 hero videos
- All 3 aspect ratios each
- Priority production queue
Secure checkout by Boring Commerce.
Next step
Let's talk.
20 minutes. No deck. No pitch.
Tell us the brand. We'll show you fresh reels in your category, scope a pack on the call. If we're not a fit, we'll tell you who is.
Our guarantee: if a reel doesn't beat your current top, we refresh it free.
This month7 / 20 slots booked
Founders on the team behind this
Why founders
keep coming back.
Beauty
I've been working with Boring Commerce for over a year now, and they've helped me grow my business exponentially in that time.
Watches
Boring Commerce team came in with clear strategies and exceptional support, helping us grow exponentially in just a few quarters.
Wellness
If anyone is looking for starting a D2C website then Boring Commerce is the right partner to choose.
A performance-marketing agency out of Hyderabad, running since 2018. We handle paid media for D2C brands across Meta, Google and Pinterest — end-to-end, from creative to buying. Next Gen Videos is the creative engine we built for ourselves, now opened up.
500+ brands. ₹900 Cr+ of tracked spend through our accounts. Deepest edge in apparel, fine jewellery and home decor, with working knowledge of beauty, wellness and food. We run paid media for our own in-house brands too, so we're spending on the same platforms you are.
Two ways. One, we replace your photographer/freelancer/in-house video pipe with a monthly reel system — same look, 5× the volume. Two, the team directing the work is the same team that ran ₹900 Cr+ through Meta and Google, so the creative is built to convert, not just look good.
No. Every frame is benchmarked against the top 1% of the Meta Ad Library before it ships. If it wouldn't run on our own brands, we don't send it to yours.
2.4× average ROAS lift vs. your current top creative, 14 days post-launch. CTR roughly doubles on cold traffic. CPP drops ~38% in the first 30 days. If a reel doesn't beat your current top, we refresh it free.
Apparel, fine jewellery and home decor are our deepest edges — we've shipped most there. We're happy to take on beauty, wellness and food too. If it's not a fit (electronics, B2B, services), we'll say so on the call and point you somewhere better.
Our system handles the repetitive 80% of production — shot library, frame generation, variant cuts. The 20% that actually decides whether a reel converts — hook, direction, pacing, final cut — stays with our team. That split is why a reel costs ₹7.5–8.5k instead of ₹40–60k.
One week of onboarding — brand decode, house-style lock, first shot library. First reels ship in week two. Full cadence (5–30 reels/month) from week three onwards.
A 30-min discovery call. Your top 3 performing ads from the last 90 days (or none, if you're starting fresh). Product imagery or access to your product pages. We take it from there.
You do. Full commercial rights, all aspect ratios (9:16, 1:1, 16:9), delivered named and tagged on your Drive. No watermarks, no attribution required.
You approve the direction doc before we produce. You approve the edit before we master. If a reel still misses, we refresh it free — no questions, no extra invoice.
Book a 20-min call. We'll look at your category, show fresh reels from your vertical, and scope a pack live on the call. No deck, no pitch.
This month · 20 slots open
Post like the brand
you've been describing in decks.
Premium feed. Higher ROAS. Lower CPP. Every week.
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